Proudly Australian owned and operated.FAQ's (frequently asked questions)
We get asked all sorts of questions about Small Business Marketing.
Following are some of the most popular.
Why choose Artitude to design my website?
Artitude is extremely easy to deal with. We’re not precious and we listen to your wants and needs and provide practical and cost effective solutions.
Your website will look great, be informative and will be simple for your customers to navigate.
Your website will give your business a highly professional image and create the perfect first impression for new customers.
Our Small Business Package in particular is an opportunity to have a professionally designed and written website at a very reasonable, one-off cost.
Quick and very simple. What makes Artitude unique is that we make the process of creating a website extremely easy for you.
In most instances, we can get a brief from you over the phone. From there, we compile a profile of your company and turn it into a top quality website - including design, text and top quality stock photography.
Experience. Chris is a highly accomplished graphic designer with more than 27 years industry experience - including 20 years in his own business - across all mediums of marketing, advertising and publishing.
Caroline is a senior journalist with 14 years experience in radio and publishing.
We love what we do and we get a genuine buzz from seeing our clients prosper.
What is SEO?
SEO stands for Search Engine Optimisation.
SEO is the art of ensuring your website will be found by major search engines like Google and Yahoo.
So when a person uses a search engine to find goods or services on the Internet, your website will show up in their search results.
And to make your website work for you, it needs to be seen by as many potential customers as possible.
That is why Search Engine Optimisation is critical to any business that takes itself seriously and is wanting to grow.
There are a couple of things to keep in mind when planning SEO.
Firstly, we can never guarantee where your website ranks in search engines for any given search term. No one can!
Any SEO work can take up to 6-9 months to take effect. For new domain names, it may take longer.
What is SEM?
SEM stands for Search Engine Marketing.
When you perform a Google search, you may have noticed some listings at the top and side of the page, usually in different coloured panels. These are paid advertisements and that, essentially, is what SEM is - paid listings.
How does SEM work?
To obtain a paid listing you have to bid for a certain search term.
Every time someone clicks on your paid listing, you get charged your bid price. This is known as Pay Per Click advertising.
The more popular your search term, the more you will have to pay. For example the search term "Financial Services Sydney", will be far more expensive than "Snow Skis Darwin".
Can I make changes to my website easily?
Of course! All of our websites are readily changeable and expandable.
Basic changes are included in all our hosting packages, and substantial additions can be done at a very reasonable price ($110 per hour). If you prefer to update your website yourself, we can set up a content management system.
Can I add pictures to my website?
Definitely. You can supply photos of products or examples of your work at any time.
We can either incorporate photos into your existing pages, or set up a photo gallery.
I already have a website. Can you host it?
Sorry, no. We only offer hosting packages for websites we design ourselves.
I already have a website. Can you improve my search ranking?
While we offer SEO services, they are only available to clients who have their website designed by us.
